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Where we build in the open. Real products, live on the page: dashboards, marketplaces, AI platforms, and mobile apps you can try right now.

Puzzle Labs

We build software. The kind that changes how a day goes.

Puzzle Labs is where Puzzle Business Group builds its own apps and software. We are committed to shipping products that change lives, give people their hours back, and save companies millions of dollars a year in work nobody should be doing by hand.

Software that changes life

A ride home, a book to read, a way to get paid across a border. We build for the moment someone actually needs the thing, not for a feature list.

Software that saves time

Every screen we ship is measured against the hours it removes. If it does not make the day shorter for the person using it, it does not go out.

Software that saves millions

Repetitive work is expensive at scale. Automate the middle of a workflow and the saving compounds every single day, across every person doing it.

Labs Apps

Our apps, open on the counter. Pick one up and test it.

Everything we have built that you can try right now — web, mobile and desktop. No sign-up, no sales call: open it and use it.

Open Labs Apps 13 apps across web, mobile and desktop — free to try, no sign-up. Enter
AI research & development

We research the models. Then we ship what works.

Puzzle Labs runs its own research on AI models — what they can do, where they break, what they cost to run. Whatever survives that becomes a product, and the first place it goes to work is inside our own companies.

  1. 01

    Research

    We test models against real work instead of benchmarks — accuracy, latency, and what it actually costs at volume.

  2. 02

    Turn it into a product

    A finding is not a product. We build the interface, the guardrails, and the plumbing around it until it is something a team can use.

  3. 03

    Run it ourselves first

    Every tool goes into our own companies before it goes to a client. We find the rough edges on our own time.

The result: what we sell has already been running our own business for months.

From the lab

Notes and articles.

What we learn while building — written down while it is still fresh.

AI

What a chatbot needs to know before it answers a customer

Most bots fail on the boring part: the prices, the policies, and the answer to “where is my order”. Here is the groundwork we lay first.

6 min read
Process

Why we show clients the work every week

A build that disappears for two months comes back wrong. Short loops cost less than big reveals.

4 min read
Engineering

Shipping fast without shipping fragile

The shortcuts we take on purpose, and the three we never take, on the way to a first release.

7 min read

Want something like this for your business?

Everything in this lab was designed and built by our team. Yours can be next.

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